Real animal fur labelled as fake has been found on sale in leading British high street stores.
A shocking investigation by Sky News discovered rabbit, raccoon dog, mink and even cat fur on products marketed as synthetic by shops including House of Fraser and Missguided.
Experts say mass-farming of animals in Asia has driven down prices of real fur, making it cheaper to produce than faux fur.
The items – which have now been removed from sale – were all priced under £30 and labelled “made in China”
Fibers expert Phil Greaves, who tested the products, told Sky the mislabelling of real animal fur is “becoming increasingly common, particularly over the past five years”.
Shopper Donna Allison bought a pair of pink stiletto heels from Missguided with pom poms that she suspected were real.
She says she contacted Missguided on Twitter but they dismissed it as being faux.
But Dr Greaves confirmed the shoes were real fur – probably cat.
Donna said: “My life is basically animals and cats, so it’s really hurtful, really shocking.
“Whether they know they are selling it or not there needs to be something done about it.
This article was originally published in the Sun.
