The Victoria’s Secret Fashion Show has become an annual Christmas tradition, usually airing in prime time just before the holidays, and featuring the famous VS “Angels,” celebrity onlookers and a smattering of musical acts.
This year the show, which filmed last week in Paris, features more than 30 models, a $3 million “fantasy bra,” plenty of giant angels’ wings, Lady Gaga, and, according to Cosmopolitan magazine, racist lingerie.
According to writer Helin Jung, as the show opened with Kendall Jenner and Gigi Hadid, the pink runway and the “the golden glitter path” were “paved with unfortunate intentions.” The first number, called “The Road Ahead” featured lingerie inspired by global cultures, and “celebrating the global appearance of the show.”
But like any effort at a “celebration of culture,” it was met, by Cosmo, with charges of bigotry. According to Jung, Victoria’s Secret’s multi-culti bras and panties are nothing more than a “brazen attempt to re-label what is clearly cultural appropriation.”
And Victoria’s Secret “shamelessly cherry-picked imagery, breaking apart aesthetic references from wherever they wanted and stitching them back together again” while making their famous underwear.
Apparently, merely taking design ideas from other cultures is now considered racist.
Even the designers’ commitment to hand-painting individual fabrics and handcrafting the globally themed bras and panties was an insult. They dared to call the materials “homespun” and “native” but the end product was “luxurious,” which clearly, to Jung, meant that Victoria’s Secret felt that only their mega-corporation and its pile of money – and not foreign savages – were capable of elevating “the primitive.”
Jung acknowledged that Victoria’s Secret was touting its multiculturalism (and its global appeal) well ahead of its signature holiday fashion show, but refused to be taken in by their marketing message.
“The fact is that even as the world gets more connected, a sexist, patriarchal, mostly white corporation continues to take what it wants for its own gain,” she writes. She ends by telling VS to stick to “thongs that don’t have cultural references.”
But while Cosmo and Jung, herself, may not be “buying it,” unfortunately for Jung, social media wasn’t buying her rant against embroidered bras and sequin garter belts either.
Not to be dramatic or anything but this article makes me fearful that we are entering a new Dark Ages https://t.co/0huw1P01qK
— Robby Soave (@robbysoave) December 1, 2016
"Hey, babe, um that lingerie is just racist and totally killin' the mood."
– No One Ever (except Cosmopolitan)#LightenUp
— Grayson (@grayson_sc) December 1, 2016
The SJW's have found a new cause: sanitizing lingerie shows. https://t.co/TEC8JdPP1V
— Rep. Steven Smith (@RepStevenSmith) December 1, 2016
I call on all women to "go commando". Lingerie is racist! https://t.co/RNlCdR0F7p
— Kurt (@KurtisShort1) December 1, 2016
Victoria’s Secret has not yet responded to Cosmo‘s charges.